Computer Architectural Visualization

Also known as photo-real renderings, but not restricted to that and may also be depicted in none photo-real methods. Complex 3d modeling and rendering software is used to create life-like images. These are normally done for presentation, marketing and design analysis purposes. Architectural 3D models are to the right proportion, scale and even use real life textures, materials, colour and finishes. Photoreal renderings come in various types specific to their particular use:

Still renderings

Walk through and fly by animations (movie)

Virtual Tours

Realtime 3D Renderings

Panoramic Renderings

Light and Shadow (sciography)

study renderings

Renovation Renderings (photomontage)

and others

3D photoreal renderings play major role in real estate sales. It also makes possible to take design related decisions well before the building is actually built. Thus it helps experimenting with building design and its visual aspects.